Refers to any words included in the image, such as titles, captions, speech bubbles, slogans, and logos.

Features and their Meanings

FeatureMeaning
PositionWhere in the image is the text placed. Position affects the degree to which the text draws the viewer’s eye, and can also be related to Symbolism
RatioThe proportions of text and image in relation to each other. This determines which element has greater significance.
TypographyThe style of font, including its colour and size. These elements contribute to the tone or atmosphere of the image.